Shop Small Saturday is coming up soon–November 28th, to be exact. Learn about the history here, and use these tips to make it a success for your business! Start Promoting Early SSS is fun, and it’s an event shoppers are more likely to feel good about than, say, all that Black Friday insanity. Get […]
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Shop Small Saturday: The Story of a Tradition
Shop Small Saturday is a holiday established to promote small businesses. First created by American Express in 2010, SSS is basically the more local-friendly counterweight to the infamous Black Friday (and more recent Cyber Monday). It occurs the weekend after Thanksgiving. Some other fun facts about SSS: Small Business Saturday v. SSS Small Business […]